Marketing Made Easy

Running a business means marketing often lands on your desk alongside everything else. You know you need to show up on social media, talk to your customers, promote your products or services, keep your website current and make smart decisions about where to spend your marketing dollars.

Marketing Made Easy gives you an experienced marketer in your corner for $249 per month, without the cost or commitment of hiring a marketer or engaging a traditional agency retainer.

Ask questions. Bounce around ideas. Get a second opinion. Troubleshoot a problem. Have something reviewed. Or get guidance on what to do next.

No big retainer. No confusing marketing jargon. Just practical support when you need it.

Most small business owners aren’t short on ideas. They’re short on time, marketing expertise and someone they can turn to when they’re not quite sure what the next move should be.

1. Join Marketing Made Easy
   Sign up for $249 per month. There’s no long-term contract, and you can cancel whenever you need to.

2. Send us your question
   

   Got a marketing question, idea or problem? Send it through. Depending on what you need, we might answer by email, review something you’ve created, send you some recommendations or organise a quick kōrero.

3. Get practical advice

   No jargon-filled reports or generic advice. We’ll tell you what we think, why we think it and what we’d suggest doing next.

4. Do it yourself, do it together, or hand it over
   

   Sometimes you’ll take our advice and run with it yourself. Sometimes it makes more sense for us to jump on a screen share and work through it with you. And sometimes you’ll decide you’d rather Mint & Honey just take care of it – all three are completely fine.

Your Marketing Made Easy membership includes:

• On-call marketing support: Ask questions and get practical guidance across marketing, digital, content, advertising, communications and customer experience.
• Reviews and second opinions:
  Send us your campaign, caption, EDM, webpage, idea, proposal or marketing collateral and get another set of eyes on it before it goes out into the world.
  
• Strategy and troubleshooting:
  Not sure what’s working? Or what to do next? We’ll help you step back, identify the problem and work out the most sensible next move.
• Quick screen-share support: Sometimes it’s easier to show than tell. Where it makes sense, we can jump online and guide you through something so you understand how to do it yourself next time.

From quick questions to bigger marketing decisions, use us as a sounding board across your marketing, communications, digital presence and customer journey. Marketing Made Easy is designed to help with queries that can be resolved quickly, providing clear, actionable advice tailored to your needs.

We want Marketing Made Easy to stay simple. As a general rule:

If we can answer it, review it, recommend something or guide you through it reasonably quickly, it’s probably included. If you’d like us to create, build, manage or deliver something on your behalf, that’s when it becomes additional Mint & Honey services.

For example:

• Can you tell me how you’d structure this Meta campaign? = Marketing Made Easy.
• Can you build and manage the Meta campaign for me? = Additional services.
• Can you review my homepage and tell me what’s not working? = Marketing Made Easy.
• Can you redesign and rebuild my homepage? = Additional services.

You’ll always know before something becomes chargeable. No surprise invoices and no turning a five-minute question into a project.

Sometimes you need more than advice.

Marketing Made Easy is designed to help you make better marketing decisions and do more yourself. But sometimes you simply don’t have the time, skills or inclination to do the next bit.

That’s where the rest of Mint & Honey comes in.

When you need additional hands-on support, we can scope the mahi separately and take it off your plate.

There’s no obligation and no need to sign up for another ongoing retainer.

Just access the support you need, when you need it.

Need us to take care of it? Marketing Made Easy members can tap into Mint & Honey’s traditional agency services whenever they need additional support.

Marketing strategies, campaign planning, audience strategies, customer journeys, launches and integrated marketing campaigns.

Meta advertising strategy, campaign setup, audiences, creative, optimisation and reporting.

Content strategies, social media campaigns, copywriting, content creation, reels, campaign assets and ongoing social support.

Mailchimp setup, EDM design and delivery, templates, automations, database strategy, segmentation and customer journeys.

Website strategy, landing pages, website updates, ecommerce optimisation, Shopify support and digital integrations.

Campaign creative, social assets, digital advertising, documents, presentations, marketing collateral and branded templates.

Communications strategy, brand storytelling, media releases, PR campaigns, stakeholder communications and messaging.

CRM setup, forms, databases, marketing platforms, integrations, digital customer journeys and processes designed to make your marketing easier to manage.

You don’t need a marketing strategy mapped out, a long list of questions ready to go, or even know exactly what kind of support you need. That’s kind of the point.

Marketing Made Easy gives you someone to turn to when the questions come up, the ideas start flowing, something isn’t working, or you simply want a second opinion before making your next move.

Use it a little one month and a lot the next. Ask the quick questions and bring us the bigger ones.

There’s no long-term commitment and no pressure to hand over your marketing.

Just experienced marketing support, there when you need it.

You don’t need another marketing course, another Google search or another thing sitting on your to-do list. You need someone you can turn to when you have a question, an idea, a problem or a decision to make.

For $249 per month, put an experienced marketer in your corner and get back to running your business.

No lock-in contract. Cancel anytime.